We managed to get a really good photo for our ancillary products when we were filming. The original photo was Jack standing in front of the sun with his guitar, so we edited it so that it was more of a silhouette.
We did this by changing the contrast and the brightness of the photo and changing the saturation of colours. We didn't really have too much of a plan in terms of the colours and the exact look of the cover, mainly because neither of us have used Photoshop a lot before, so we did a lot of experimenting first before we added things like text and dimensions.We took some panorama shots too when we were filming that we thought we could use across two panels of the digipak. This was the first photo we tried editing for the back, but we found it difficult to get the same tone of colours as the front cover because of where the light was coming from in the photo.
This is the final image for the two back panels. The track list will go on the right half as this will be the middle panel. We tried to get the colours as similar as possible to those on the front cover.
From a marketing perspective we felt it would be better to have a font that is easier to see from a distance so that passers by take notice.



No comments:
Post a Comment